CareersSEOTechnologyUncategorizedWeb Development

summer web developer

Panda Rose Consulting Studios Inc. develops software, builds websites, manages client SEO and social media and offers advanced technical consulting services in Canada and around the world. We have been helping businesses use their technology more effectively since 2010. We have a wide range of corporate, SMB and personal clients in many industries including government, financial, startups, marketing, and education. Panda Rose puts a high priority on our specific client’s needs, their security and privacy, and a design that looks and feels the best for them.

We are looking specifically for a student to fill the position of Junior Web Developer for the summer from June 1st to August 17th. We are hiring a student as part of the Government of Alberta STEP program.

We are looking for a Junior Web Developer to assist our Web Developer with assisting in web development projects including designing and implementing new features and functionality to both back-end and front-end development.

Experience with PHP, HTML, CSS, and WordPress considered an asset.

Flexible working hours put to 30 hours per week.

Please provide any samples of work, if available.





Include a cover letter

Attach your resumé

MarketingSEOWeb Development

Even yours

I am not one of the web designers at Panda Rose, but I have worked with a couple websites and have visited many over the years. Lately I’ve been noticing that some websites draw me in and others I just scroll on by. Some companies neglect simple website guidelines and unfortunately, they end up missing out on customers they could otherwise do business with. These problems can be fixed so easily. Here are my tips which I hope you already practice.

Photography

One issue that is always interesting to address is the images displayed on a website. Images are a very powerful tool when it comes to your business. But a poor photo quality puts up red flags for potential customers and this should be avoided at any cost.

What qualifies as a poor quality picture?

  • The image is unclear as to what the featured item is.
  • Poorly displayed.
  • A mess in the picture. Or if something is dirty without purpose.
  • Bad lighting or blurry
  • Not trendy

If a photo is not done professionally and obviously so, it is a major distraction to the customers on your site. I find that when a site has beautiful pictures I am easily convinced that the product or service is legit and exceptional without even thinking about it. All because of the great impression.

If the picture on the right was on a bakery website you would be concerned about the quality of the business. (Note the lighting and crumbs.) But if the picture on the left was on the bakery website you wouldn’t even stop to think about the picture.

People notice problems, they don’t notice when things are as they should be. Don’t give your customers a reason to second guess your website.

Poor quality pictures leave me wondering if the company doesn’t have the money to update their pictures, therefore they do not have a good product or service. Now I know that I cannot make that assumption about all companies but it is an honest thought that comes to mind.

Get. A. Professional. Photographer. I know that it sounds like a hassle but trust me, it will allow your website to give a good first impression and everyone knows that first impressions are everything. Please just do it, you won’t regret it.

Navigation

Your website needs to be easy to look through. If someone is on your site looking for something and they cannot find it without clicking through all your of your pages, then your website is set up poorly. Make it very clear what they can find on each page and follow through with that initial description. If customers have to think up specific search terms to find what they are looking for, they will move on to a different site very quickly. I know that I do.

Keeping up with Trends

When was the last time your website had an update on its full appearance? Are the main colours red and white? Or this blue?

Time for a major update.

Black, white and one other accented colour can be a beautiful theme or at least a good start for those switching up their site. Which brings me to my next point.

Simplicity is Beautiful

Clean up the clutter. A site trying to fit all the info about them on their homepage is overwhelming for everyone. Simplify the homepage, not just because it is easier to take in but because it is pleasant to look at. Again, people notice problems, not when things are working well . . .

Organization is favoured by humans in general. Suit the needs of the masses by keeping organized. Use minimalism for not only aesthetic reasons but give people the ability to find the pages they want. Don’t throw everything their way before they have the chance to ask for it.

Mobile Friendly

When I am not at work, I hardly ever use a computer to search the Internet for anything. If I click on a site while I am on my phone and it is impossible to read or operate I move on to a different website. Sadly I am sure that I have missed out on many great products and services because the website did not work well with my phone.


My best advice is to remind you to think like a customer. Try to imagine that you know absolutely nothing about your business and see if it answers all the questions that a customer might have. Your site needs to be easy to navigate and easy to work with. If your website’s purpose is to book appointments, ensure that is an easy task for customers to accomplish. If your site is made for providing information for customers, construct your site so that everything is organized. And remember that aesthetics matter in every aspect of your site. I hope to see your beautiful site very soon!

Let me know how you fixed up a website in the comments!

Tess Houcher 

167 views