BloggingMarketingSelf-ImprovementSocial MediaTechnologyUncategorized

Social media engagement

Instagram is a visual platform, its important to catch a persons eye and quickly. Having a cohesive feed and a impressive bio is great, but you may need more than just that to make people stick around. So here’s some tips on how to get more engagement on your account.

Post consistently

Schedule

Its difficult for your followers to appreciate your content if they never see it. Make a schedule of when you are going to post, and plan your content. Include captions as well as the time, because posting at the right times is a game changer for your engagement. You can use apps like Buffer to schedule your content, this includes your image, caption, time and location. Posting regularly increases the legitimacy of your account. Many times users will bounce if the last post you shared was December 2017.

Respond to all comments

Comments

Yes, even (especially) the negative ones. Instagram has added a nice feature that you can now like comments, this is the least you can do to show appreciation for a comment. Try to make time to authentically respond to comments it makes your followers feel heard, and valued. Think how you feel when you comment on an account you admire or inspires you and they comment back. It’s a good feeling, you feel like you were important enough for them to read and respond to your comment no matter how busy they may be. Give that love back to your fans! In order to increase your engagement you need to be social too, leave comments on accounts other than your own.

Always use images

Pictures

This applies to your Facebook and Twitter accounts, as Instagram won’t let you post without a photo. Tweets with images get 150% more engagement than those without. Images capture more attention than just text or a link. Don’t just add any picture, post ones that are relevant to increase your engagement.

Ask questions

Questions

Include questions in your captions, it’s a fun way to encourage your followers to leave a comment. Ask fun and simple questions, for example ask about which they prefer, Apple or Android, if they are early risers or like to sleep in. These questions are super easy to ask, people can answer without really having to think about the answer. Where as a question that requires a long thought out detailed response, or that is too complicated to answer in just a short comment may not be the ones you want to start with. If your audience is really good with engaging, you can occasionally ask more detailed questions!

Use Emojis

Emoji

Using emojis on your social media accounts will result in higher engagement, but don’t use just any random emojis. Using certain ones will also increase your engagement. The smiley face can boost interaction by 25% whereas the grimacing emoji can boost it by 138%. Using emojis you will see an increase in your likes, comments and shares. This trick is really simple to experiment with and doesn’t require much extra work.

Get more followers

Followers

The more followers you have the more engagement you will most likely get from them. All things leading up will help you get more followers but an account with 100 followers compared to an account with 10,000 will get more interactions. Social media can be a numbers game but the quality of your content is the most important aspect of your posts.

 

Social media platforms are incredibly useful tools to help increase visibility for your business. It can although be challenging to get yourself noticed, these tips will help you become more legitimate on social media platforms so that your audience will begin to be more social.

BloggingCareersEducationMarketingProductivitySelf-ImprovementSocial MediaUncategorized

Learning

Leah Learns has been in the works for a while now. What started as an office joke has grown into a fun opportunity. We finally released a new video on YouTube last week you don’t want to miss it. It’s comical, entertaining and educational all in one!

Leah is our SM (Social Media) specialist at Panda Rose, we have started a YouTube channel challenging her each week to learn something new. We have plenty of talent within our team, and community. She will be learning skills we never knew she needed to learn.

Origami

Our First Video

Last week a video was made teaching her how to open bottles without a bottle opener. It is both practical and fun! One method was placing the bottle in the heel of a shoe and forcefully banging it against a hard surface. The momentum pushes the cork out of the bottle and the shoe prevents the glass from breaking. After many swings it was surprisingly successful! The other, more risky, method was sabering. This includes a bottle of champagne (or sparkling wine) and a knife, or in our case a bayonet.  This idea here is to follow the seam of the bottle (which is the weak point of the bottle) and carry the knife in one quick swift movement up the seam and against the top of the bottle. This force will literally slice off the top of the bottle and cork. The other way to open a bottle which unexpectedly had it own difficulties was to simply twist off the cap. The trick here is to twist left, not right.

What’s Next?

In the future we will be teaching Leah a variety of skills. It’s exciting to get to know the small businesses around the community through learning small aspects of their work. You can look forward to a new video every week. Simply Subscribe to our channel so you don’t miss out and comment on the videos ideas you have for our next Leah Learns!

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We want to hear from you! Leave a comment with an idea for a new video!

Uncategorized

We believe every business needs a mobile app in 2019. The number of users downloading apps is rapidly increasing and it’s not stopping anytime soon! We break down some reasons why your business needs an app, yes that’s right (even) YOURS!

Dog Walker

Sales Growth

Is your business selling something or offering a service to the public? Of course! A mobile app keeps users updated by directly sending them push notifications about new offers and promotions. Mobile payments are being used more frequently because of just how easy it is. Setting up mobile payments within your app offers customers another chance to buy from you and making it easy so they’ll want to come back again and again! Win!

iphone

 Audience Building

Once you download a shopping or service app, do you go back into your search engine and insert the web address every time you want to contact or buy from them? Of course not, that’s why you have the app. Users are more likely to click into your app when its right at their finger tips, that is the day and age after all. So it makes sense to set up an app where customers can easily contact you and search things within your app.

Dinner Table

Loyalty Growth

Asking customers to pay for a food order, movie tickets or a dinner table is asking them for loyalty and when its easy, they want to give it you. Keeping customers coming back is key to any business. You want customers to like the products or services you offer and refer your business to other people.

 

Mobile apps are generating business in so many new ways, the benefits are almost endless! Be sure to contact us at [email protected] with any questions about getting an app set up for you today!