Mobile AppsProductivityTechnology

IPhone with apps

Mobile apps can make your life easier in a lot of ways.  Here are ten great apps I personally use to simplify and improve my life.

1. Feedly

feedly logo

Feedly is a news aggregator.  That means it allows you to see all the articles related to different topics or from different sources all in one place.  We’ve got ours set up to show us all the things related to Blogging, SEO, Social Media Marketing, etc.  Ultimately, which news aggregator you use is up to personal preference, but I find that Feedly is sleek and easy to use.  The fact that it’s also available on the web helps since I can always switch over to the desktop too.  The only downside is that since their logo is a rounded square with one corner missing, it drives me crazy.

2. Teams

Teams logo

Microsoft Teams is an alternative to texting, like Telegram, What’s App, and all of those, but in addition to chatting with contacts or groups of contacts, you can also set up teams where people can post and reply to updates and attach files.

3. Everhour

Everhour logo

Time tracking is obviously important.  Everhour makes the process simple and straightforward.  They have a free plan that allows up to 5 users though if you need more users or integrations you’ll have to go with one of their premium plans.  It works in your browser, as a browser extension, and as a mobile app, which means that you can track your time while you’re in or out of the office with a few clicks or taps.

4. 1Password

1Password logo

Did you forget your password again.  Well, it’s not too hard to remember it.  It’s one of the 1,000,000 passwords you use so that should be easy to remember.  Or you could just use 1Password.  If your phone has fingerprint detection capabilities you can fill in all your passwords just with your fingerprint.  And since you don’t have to worry about remembering your passwords (except for your 1password password.  Don’t lose that one.) you can go with those passwords that were written by 10000 monkeys on typewriters.

5. Kitchen Stories

Kitchen Stories logo

Kitchen stories is a cooking app with a major advantage.  In addition to the free recipes  in the app and added to it by users, it also includes free instructional videos on various cooking techniques making it easy to follow along while you cook.  I used it to learn how to make the perfect poached egg and now my eggs benedict is to die for.

6. Google Drive, Dropbox, or OneDrive

Google Drive logoDropbox logoOneDrive logo

It’s hard to pick a favourite between the big three in cloud storage and file sharing.  Dropbox has the least free storage but it still has its benefits.  It would be a lot longer of a blog post if I went into which one you should go with and why.  I just think you should go with at least one of them.  That way you can easily access important files on any of your devices.

7. Overcast

Overcast logo

Apple’s built in podcast app is alright, I guess.  But Overcast is where it’s at.  It’s ridiculously easy to sort podcasts from newest to oldest, oldest to newest, or even sort the unplayed episodes one way and the other episodes another.  More importantly, since Apple removed their playlist feature, it’s easy to create playlists and smart playlists for yourself.  It’s only for IOS, but there are free apps out there that do similar things for Android if you can’t stand android’s built in podcast player.

8. Duolingo

Duolingo logo

I’m probably not telling you anything new for this one, but Duolingo is definitely one of the most fun ways to learn a language.  I’ve been doing their Russian course and I’ll probably try out their new Latin course too.  If you haven’t heard about Duolingo before, they are

9. Scannable

Scannable logo

A few years ago, the scanner attached to my printer stopped working.  While trying to repair it I discovered Scannable.  To this day, my printer’s scanner still doesn’t work.  Scannable is an app that allows you to scan documents using your phone’s camera.  You’d expect a low-quality scan, but I’ve been able to get better quality scans using Scannable than I get from the office printer.

10. Every Dollar

Every Dollar logo

My wife got me hooked on budgeting.  Our life is so much easier to manage now that we’ve budgeted it.  The app we used to help us manage that budget is Every Dollar.  If you’ve heard of Dave Ramsey, you’ve probably heard of Every Dollar since it’s his app.  It’s great.  It’s easier to use and gives a clearer picture of your budget in my opinion than Intuit’s Mint which is the most popular budgeting app.

 

By the way, the answer to the riddle in my last post Game-ing the System is: The man had the hiccups.  So the bartender pulled out the gun to scare his hiccups away.

ProductivitySelf-ImprovementTechnology

“Beauty is truth, truth beauty’—that is all
    Ye know on earth, and all ye need to know.” – Ode on a Grecian Urn by John Keats

There is a lack of beauty in modern life.  “Form ever follows function,”  We’re told that Beauty is merely an unnecessary ornament.  Even though that ignores the full meaning of the quote.  In reality, according to the originator of the phrase, Louis Sullivan, “Whether it be the sweeping eagle in his flight, or the open apple-blossom, the toiling work-horse, the blithe swan, the branching oak, the winding stream at its base, the drifting clouds, over all the coursing sun, form ever follows function, and this is the law.”  So, while the appearance of a thing should never be disconnected from its purpose, that doesn’t mean it shouldn’t be beautiful.  That would imply that beauty itself was without purpose and, as we shall see, it is not.

Food, water, warmth, and sleep are just some of the basic necessities of life.  It’s pretty obvious that we can’t survive without them.  I’d argue the same can be said for beauty.  In some ways it’s even more necessary.  As Dostoevsky said, “Man can live without science, he can live without bread, but without beauty he could no longer live, because there would no longer be anything to do to the world. The whole secret is here, the whole of history is here.”

Sadly, for many of us a lot of that beauty has perished from the world.  We wake up.  We drive out into the gridlock.  We sit in our cubicle next to our coworkers in their cubicles, above and below other workers in their cubicles on other floors.  All of us typing away on identical screens until we eventually go back through the gridlock and get home.  Maybe then we’ll finally have time to go to a park or play a game, or maybe we’ll just sit on the couch and watch the same show that are neighbours and their neighbours and their neighbours’ neighbours are watching.  Just another cog in an ever-expanding machine.  Where is the beautiful in our lives?  It’s been replaced by a drab monotony.

City skyline
A forest of man-made trees is a sight to behold

Now, what modern architecture does right, it does really right.  There is truly something awe-inspiring in a row of towering skyscrapers in the skyline.  The view from an airplane window as it comes in to land is breath-taking.  Cities from far away look amazing.  However, up close and personal, the drab monotony comes back.  And I’m not the only one who thinks so.  Here‘s an article from the NYT written in 1964.  We’ve been living and working next to these ugly buildings as they slowly but surely tear down the beautiful architecture of the past replacing it with more of the same.

Suburban Housing
I live in the house with two top floor windows in the front. …No, the blue one. No, the other blue one.

Suburbia doesn’t fare much better.  Let’s be honest.  Is there anything awe-inspiring of a row of houses of near-identical design?  Not really.  The only thing that makes you and your neighbour different is that you couldn’t pick his shade of green for your house so you had to pick that yellow that you don’t really like.  The endless variations on the same theme are enough to drive me insane.  (a short trip, according to my wife.)  and good luck navigating without an address.  In some parts of Canada addresses are meaningless.  The terrain and even the houses themselves are so unique that you can navigate by landmarks.  But try doing that in the city and you’ll find the opposite is true.  Addresses are the only way to navigate in a world where every street looks just like the last.

 

High Rise
I don’t think the elevator is working. It says we’re on the 23rd floor but it looks just like the 2nd floor!

It’s even more true of a high rise with identical apartments piled one on top of each other to fit as many people as possible inside.  The only difference between the 23rd floor and the 22nd floor is that the people down below are slightly smaller on the 23rd. Don’t get me wrong, with the high populations in urban centers high rises and apartment complexes are definitely necessary.  Without cheap mass housing, there would be a lot of people without places to live.  I just think we need to remember the costs as well as the gains.  We need to remember to provide beauty for their residents.  It’s easy for the well to do to live in an ugly city.  when they need to see something beautiful they can buy a painting.  Or go hiking in the mountains.

 

At one point, this lack of beauty wasn’t an issue.  The average member of society always did one thing every week regardless of their economic status.  They always went to church on Sunday.  Regardless of who they were or how much they owned, they could see beautiful statues and domed ceilings every week.  But gradually as society has become less religious and as religious buildings have begun to match their urban surroundings more and more, this source of beauty has faded as well.

Notre Dame, Montreal interior
They don’t build ’em like they used to, do they?

This has caused detrimental effects on our mental health as studies have shown.  This is one of the reasons why urban environments are a greater mental health risk than rural ones.  Without the beauty of nature we’re left with whatever the cities can or can’t provide.  Of course, the drab monotony of the city has an effect on our workplace productivity too.

Fortunately, life finds a way.  Though many of the traditional ways we’ve expressed beauty throughout society have faded, several of them are making a resurgence and new methods are appearing too.  With smartphones we have access to all of the classic books of literature in our pockets.  With gigapixel cameras and websites like 360 cities we can tour architectural and natural marvels without the costs of travel.  As museums digitize their contents, we can see the relics of our past from across the world.  As VR technology develops and becomes more mainstream this will only expand.  As we realize the importance of our surroundings on our productivity and well-being, traditional office layouts are being redesigned into more open concepts with a focus on aesthetics again.  That’s why so many modern office buildings are doing away with the drab row of cubicles lit by fluorescent lights and replacing them with natural lighting and greenery alongside more character and personalization for employee workstations.  Beautiful web design is replacing the clunky boxes of the past as we realize that beauty helps our companies stand out of the crowd.  We’re realizing that not only does beauty have a purpose in the professional world, but that it helps make every aspect of both our professional lives and our life at home that little bit better.

So all in all, I’m pretty hopeful for beauty.  We’ve realized that it’s necessary in the modern world, we’ve seen that without it mental health issues rise, and in response we’ve begun rebuilding society to include the beautiful once more, whether that’s through new techniques and technologies or by reinviting nature back into our cities.  We’ve realized the age-old truth that beauty should not be a privilege of the rich but a gift for the world.  For as Dostoevsky says, “Beauty will save the world.”

Social MediaTechnologyUncategorized

geometric panda head

The office has two 3D printers, not just any 3D printers, these were built by our CEO himself. We decided we wanted to print everything we could think of. We wanted to see how the printers would hold up, how successful the outcome was and what kind of things we could make!

A Phone Stand

Phone standphone stand with phone

The phone stand took a total of 6 hours to print. This is super functional if you are a frequent Facetimer and constantly find yourself propping your phone on a pillow. You can use it to watch movies on your phone, or keep your phone in a super functional position while at your computer.

Geometric Wall Hanging

geometric panda head

The sky’s the limit when it comes to 3D printing. Next we printed a cool decoration to add some life to the office. This also took a total of 6 hours to print. If you’re looking to add decorations to your house 3D printers are an amazing tool, you can print out exactly what you like, the color and size, depending how big the printer is. Which brings me right into our next print job.

Dog Figurine

dog figurine Dog figurine

This one quickly became a favorite. Anyone would love having a super cute dog to look at while you work! If you’re not a dog person, a cat can be printed up just as easily and as cute. Even though it may not look like it, the dog is actually quite small for size, standing only a little taller than the phone stand, it fits nicely into anyone’s hand, even small children.

A Cookie Cutter

cookie cutter

The cookie cutter has been printed many times by us before and for good reasons! It takes about the same time as the others to print, and is a great gift to give to others. If you’re wondering if we’ve tried it out, we have in fact and it worked just as expected, perfect. The last, but definitely not least print job is by far the most ridiculously fun.

Finger Soccer

finger soccer

Yes, you can in fact 3D print games! Who would have thought? While a tournament has yet to be played we pulled the finger soccer fresh off the printer today just to get amazing pictures of it. It’s super fun and comical.

3D printers have so many uses, from pure entertainment, to super handy, to adding life to your office. Next to be printed is Barbie furniture, more pandas, of course and definitely more games. We are proud to say the printers haven’t had trouble, yet (the Barbie furniture itself will test new limits on the printers) and the outcome of each job was better than expected. Follow us along on Facebook and Instagram  to see new projects and how our journey continues.

BloggingEducationProductivitySelf-ImprovementSEOSocial MediaTechnology

job application tips

So you’re looking for a new job.  Maybe you’re just entering the work force and ready to put your fresh knowledge into action. Or maybe you just need a new start or a change in careers. It can be difficult for anyone to stand out from the crowd when you send in your application. But with these 4 tips you’ll be able to spark interest with your potential employer and possibly score an interview.

Cover letters aren’t optional

cover letter

Please don’t skim over the area to add a cover letter. Although some job posting say ‘cover letter optional’ this shouldn’t be the case in applicants minds. The chances you will be rejected almost immediately are quite high if you avoid adding a cover letter. Especially if the job posting specifically asks for one. A cover letter should show your personality. It’s your opportunity to talk yourself up without shame. Employers love to see personalized applications, it keeps you fresh in their mind and most importantly stand out from other applicants. Add why you are a good fit for the position, address the employer specifically rather than “to whom it may concern.” Let your personality shine. Tell your strengths, if you are outgoing, love learning new things, have talents that have served you well or could serve you well for the job, this is your chance to include them all.

Grammar

Grammar

If you wouldn’t want grammar mistakes in your reports to clients, college assignments, or Facebook posts then don’t allow them in your cover letter or resume. Attention to detail is included in most job descriptions. Employers want to know you are taking your time and doing your best.. Your resume is a short preview of the kind of worker you are, the effort you put into your work and the value you have for making a good impression when it matters most. Always double check your resume and fix mistakes even if it’s in the final draft stages. It’s noticeable when time and effort are put into an application.

Follow Instructions

Following instructions

Nothing is more frustrating for hiring managers when instructions are added to a job posting and they simply aren’t followed. If it asks for a short description of why you think you are a good fit for the job, add it. Say a cover letter is requested, please include a cover letter. Or maybe instead of clicking ‘apply now’ you need to send it straight to an email. If you really want the job it will make a world of difference to your employer if you can follow their instructions.

Be a Human

Be human

Well of course you’re human. Sometimes we get so caught up in making lists of things we are good at or the experience we have, we forget to be personal. If your resume is boring you, it’s probably 10 times more boring for your employer. Okay maybe not 10 times, but it will be a lot less interesting for the person reading it than it is for you. A well formatted resume is a way of adding personality rather than a blank page with a bunch of lists. It’s okay to use a template, but be sure to customize it to be your own. Don’t worry about making a lengthy resume with every single skill you obtain, but customize for the position you want. A quick tip, add where you can find examples of your work . If you’re a photographer, include your social media accounts, so they can get to know your style and you better.

It can be tough to stand out during the application process but these few things will go a long way with employers. Don’t let to the process discourage you, and definitely don’t take job rejection personally. Apply to each job seeing it as a fresh start and a new opportunity for your career.

BloggingEducationSEOTechnologyUncategorizedWeb Development

Improve Your SEO

Everyone wants to be seen and heard, but when everyone wants to be seen that means almost no one is. In case you got lost at the title, I’ll briefly explain what exactly SEO is.

SEO stands for Search Engine Optimization which is the process of getting more quantity and quality traffic to your website through the free, organic, or natural search results on search engines.

This of course is something you want for your business, free, organic, natural traffic. We’ll dive into some tips you can practice to achieve good SEO on your website.

1. Create Relevant Content

Blog content

Did you know the amount of time people spend on your website affects your SEO? This means, you want to put out content that people will want to read. Ideally content with more words does better than those with fewer words. But this doesn’t go to say that a post with 2,000 words will do better than one with 500. Pay attention to the quality and relevancy of your posts as this is what makes the biggest difference. The idea behind “the more words the better” is that, you have more space to add keywords, add more outbound links and get people spending more time on your page.

2. Add Quality Photos

good quality photos

Adding photos increases the legitimacy of your website. You can easily find high quality photos for free or take your own pictures for your website. Make sure when adding photos to add keywords to the various components of the image. Such as the file name, alt text, title, description, and caption. Images are processed 60,000 times faster than text and 65% of people are visual learners. Images hold a tremendous amount of value for readers and SEO.

3. Readability

Readability

To make posts inviting to viewers always try to break up text with headers. Just think, if you click a link that is only somewhat interesting to you and are greeted with a huge block of “mono tone” looking text, the chances of you sticking around are pretty slim. The title would have to be extremely compelling for you to read past the first sentence. Don’t give your readers “Mount Everest” type of  content to tackle. What I mean by this is, you can have a heavy or highly informative topic to write about but if you just lay it all on your readers you will overwhelm or even lose them. Break up your text with images, headers, and shorter paragraphs to avoid exhausting or boring readers. To give your SEO a boost try adding keywords into your headers. The easier your content is to read the better you will rank.

4. Mobile Optimization

Mobile Optimization

Back in 2015 Google started penalizing websites that aren’t mobile friendly by pushing them down in search engine rankings. In fact, taking a look at some statistics on just how many website visits were from mobile devices in 2018, 58% were from mobile devices. This number just keeps jumping each year, if your website isn’t mobile friendly good chance you are also seeing a high bounce rate. If you are a B2B marketer mobile optimization is especially important. 77% of executives use their smartphones to research a product or service for their business.

5. Website Speed

Website Speed

Search engines pay attention to your websites loading speed. The chances of users leaving your site increases if they have to wait  longer than 7 seconds for pages to load. Try optimizing the size of your images, larger images can slow down your page. Reduce the number of plugins, the more plugins you have the more resources are needed to run them which slows down your website. The recommended loading speed for your website is under 3 seconds. Since so many websites fall short of the recommended speed, you will have an advantage on your competitors if you increase your website speed.

There are many aspects to SEO but making these few changes will increase your search engine ranking and drive more traffic to your website.

BloggingMarketingSelf-ImprovementSocial MediaTechnologyUncategorized

Social media engagement

Instagram is a visual platform, its important to catch a persons eye and quickly. Having a cohesive feed and a impressive bio is great, but you may need more than just that to make people stick around. So here’s some tips on how to get more engagement on your account.

Post consistently

Schedule

Its difficult for your followers to appreciate your content if they never see it. Make a schedule of when you are going to post, and plan your content. Include captions as well as the time, because posting at the right times is a game changer for your engagement. You can use apps like Buffer to schedule your content, this includes your image, caption, time and location. Posting regularly increases the legitimacy of your account. Many times users will bounce if the last post you shared was December 2017.

Respond to all comments

Comments

Yes, even (especially) the negative ones. Instagram has added a nice feature that you can now like comments, this is the least you can do to show appreciation for a comment. Try to make time to authentically respond to comments it makes your followers feel heard, and valued. Think how you feel when you comment on an account you admire or inspires you and they comment back. It’s a good feeling, you feel like you were important enough for them to read and respond to your comment no matter how busy they may be. Give that love back to your fans! In order to increase your engagement you need to be social too, leave comments on accounts other than your own.

Always use images

Pictures

This applies to your Facebook and Twitter accounts, as Instagram won’t let you post without a photo. Tweets with images get 150% more engagement than those without. Images capture more attention than just text or a link. Don’t just add any picture, post ones that are relevant to increase your engagement.

Ask questions

Questions

Include questions in your captions, it’s a fun way to encourage your followers to leave a comment. Ask fun and simple questions, for example ask about which they prefer, Apple or Android, if they are early risers or like to sleep in. These questions are super easy to ask, people can answer without really having to think about the answer. Where as a question that requires a long thought out detailed response, or that is too complicated to answer in just a short comment may not be the ones you want to start with. If your audience is really good with engaging, you can occasionally ask more detailed questions!

Use Emojis

Emoji

Using emojis on your social media accounts will result in higher engagement, but don’t use just any random emojis. Using certain ones will also increase your engagement. The smiley face can boost interaction by 25% whereas the grimacing emoji can boost it by 138%. Using emojis you will see an increase in your likes, comments and shares. This trick is really simple to experiment with and doesn’t require much extra work.

Get more followers

Followers

The more followers you have the more engagement you will most likely get from them. All things leading up will help you get more followers but an account with 100 followers compared to an account with 10,000 will get more interactions. Social media can be a numbers game but the quality of your content is the most important aspect of your posts.

 

Social media platforms are incredibly useful tools to help increase visibility for your business. It can although be challenging to get yourself noticed, these tips will help you become more legitimate on social media platforms so that your audience will begin to be more social.

BloggingEducationMarketingProductivitySocial MediaTechnologyUncategorized

DSLR camera

Your product is ready to sell, and one of the most important aspects of selling a product is how you display it to your customers. Today I’ll give you some simple tips on how you can take amazing product photos on your own.

Eliminate Distractions

Remove any background distractions and place your object on a clean surface or in front of a clean bright wall. This gives your product all the attention it deserves. A clean background or surface keeps your products and photos looking crisp and professional.

Busy and distracting:

Crisp and clean:

Choose Your Lighting

Choose your lighting carefully, take a few seconds to find space near a window with indirect sunlight (natural light). Taking photos indoors can sometimes be tricky. If you’re under florescent lights your pictures may turn out more blue. If you are under incandescent lights, your picture will have more of an orange tint to them. Natural light gives a good balance and shows the products truest color. Steer clear of dark hallways or rooms as this will also distort your image and make it difficult to see the details and quality of your product.

Natural light:

Dark Hallway:

Incandescent:

Florescent:

Focus

Lets take your photography skills one step further now. A really simple trick that will set your pictures apart from the rest is to give your pictures a blurry background, called “bokeh.”  Bokeh  (BOH-kay) is the aesthetic quality of the blur produced in the out-of-focus parts of an image produced by a lens. If you are shooting from a DSLR camera, like I am in these images, you can change whats called the aperture. On your camera it will look like this:  f/5

Changing the number higher like f/10 will give less blur but changing the number lower to f/4 will give more blur.

This image is at f/25

while this image is at f/4.5

See how the glass is blurred drawing the eye towards the mug. This feature is great to use if you are taking pictures of multiple products but want the closest one to stand out or if you want all products in focus. This simple trick takes your photography skills to a whole new level.

Choose your camera

If you take your pictures with a phone, the new iPhone’s have a feature called “portrait mode” in your camera settings that allow you to artificially create the bokeh look. Select Android phones offer this feature as well called “live focus.” Keep in mind with a smartphone camera your outcome may not always give the same effect. The trick is to keep a steady hand when using portrait mode. Shaky hands can confuse the camera and your outcome won’t be as impressive.

iPhone portrait mode (fail): Right corner of the mug has been incorrectly blurred. Shaky hands or improper focusing may have caused this. Sometimes, certain objects confuse the camera. In this case the clear glass and liquid was difficult for the camera to properly blur out.

iPhone portrait mode (success): Steady hands, focus is directly on the mug and a different background object is in place = success!

With these simple yet effective techniques you will notice a huge improvement on your images. It’s always worth the little bit of extra time to play around with your products and camera. Taking great pictures can seem intimidating. These tips will help your pictures look clean and professional, all from the comfort of your office, home, kitchen, shop, etc.

MarketingProgrammingSEOSocial MediaTechnologyWeb Development

Panda Rose

Panda Rose Consulting Studios Inc is expanding and we have opened a second office in St. Albert

Panda Rose has recently celebrated 10 years in business and have also decided to expand! Our new office in St. Albert is located at 13 Mission Ave, right off downtown! We can be found downstairs in suite 1140. Come by and say Hi!

Panda Rose St Albert

We have been member of the St. Albert Chamber for a while, always with the intention of expanding into St. Albert and are continuing to support the local Chamber and it’s businesses by being members and even sponsoring the next Business Luncheon on June 12th!

Join us June 12th for the Kick Off To Summer Business @ Lunch by grabbing your tickets HERE

Location:
840 St. Albert Trail #105
St. Albert, AB
Date/Time Information:
11:30 am – Reception
11:45 am – Commencement of Meeting and Lunch
1:30 pm – Scheduled End Time
Fees/Admission:
Members $40
Non-Members $50

 

BloggingEducationMarketingMobile AppsProductivitySecurity & PrivacyShoppingSocial MediaTechnologyUncategorized

In our office we share memes, eat cake and brainstorm… a lot. But there’s one thing we do even more of.

We use our phones, like a lot, a lot! We use them for testing apps, testing websites, social media management, communication, the list goes on. So with that said, we want to give you the inside scoop of what apps we love to use day in day out, and why they are vital to our entertainment, productivity, communication and lifestyle.

We wrote an article a few weeks back about some of our favorite phone gadgets. Some were for pleasure, others for productivity. If you missed it, you can check it out here as today’s article goes hand in hand. So between, web designers, developers, digital marketers and our CEO, these apps are the ones you need to download, like yesterday!

Let’s begin with entertainment.

Head phones

Apple Music, Spotify, and Google Play Music, we need music like we need our coffee!

Podcast can be under entertainment and productivity as there are so many different types of podcasts out there. Our top favorite podcast apps are Podcasts (Apple) and Castbox. Castbox has over  95 million volumes of content and is available for almost all devices.

A few musicians came forward in the office and shared their favorite apps. Guitar Tuna was recommended by a few as an app to tune your guitar on the go or as a back up. It is available for both Apple and Android. Tabs is an app that has thousands of guitar, bass and ukulele tabs and chords for all your favorite songs. If you are looking to take up an instrument here’s two apps that are a go-to’s for the musicians in the office.

Audible is another app that fits into productivity and entertainment. Audible is a mobile library, with loads of books you can listen to or read.

Quora is an app to share opinions, knowledge and feedback. Ask a question and get a helpful answer.

Productivity

editing

Lynda.com is a popular app for taking online courses. You can choose a topic you would like to learn, for example: photography, web design, film, finance, interior design. The list is endless. You can also choose software you would like to learn. So if you are a photographer, maybe a course that is beneficial to your business is learning how to use Photoshop. If you are looking to get into finance industry, a valuable course might be learning QuickBooks, you can learn QuickBooks for payroll, online, for a Mac, etc.

We also have a lot of photographers in the office, so photo-shop apps or editing apps came up right away. Our favorites are Lightroom and Photoshop Fix, both are easy to use and high quality.

Our office uses Microsoft Teams to communicate and share info with each other (as well as a truck load of memes) it’s a secure way to create group messages. There are so many features within the program to expand functionality: like creating different groups, include files, planners and meetings.

If you want to create logos or invitations an extremely useful app is Canva. You can create logos, Pinterest graphics, resize images to fit other social media platforms, create business cards and so much more! We use this everyday to create our graphics, and images.

Lifestyle

Family Organization

Everyone has those apps they use regularly or occasionally that just make your life so much easier. When it comes to lifestyle, the office has a variety of favorites.

Some of us are obsessed with the weather, so we’ve got you covered with choosing the best weather apps. WeatherCan and The Weather Network are our most reliable apps we would recommend to anyone and everyone.

Cozi is a popular app for family organization. You can add shopping lists, cleaning schedules and upcoming events that your family has planned. It’s the perfect app for a busy family and even busier parents.

If you are prone to migraines which some are in the office the Migraine Buddy app is the best app according to both patients and doctors. This app helps you record and identify all aspects of your migraine. For example; what triggers them, your symptoms, medications and so on.

Headspace is a meditation app that helps you let go of stress, learn to relax and get a better nights sleep. If you don’t already have this app it’s definitely a must! Everyone can use a few techniques to reduce stress and anxiety during our busy lives.

 

What are some apps that are essential for you or just plain fun? Let us know in the ‘leave a comment’ section at the bottom! We’d love to hear from you.

 

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pinterest

Pinterest: An app where women find recipes and DIY projects, right?

recipes

Many people see Pinterest as an app women use to find home improvement ideas or recipes, but it has far progressed from when it was first released in 2010. Marketers are using it as a platform to drive more website traffic and increase sales. Pinterest has become a major visual search engine in the past few years. So how can you use it for your business in 2019?

 

Pinterest is 80% more viral and 3x more effective at generating leads than Twitter

traffic

1. Pinterest Drives Heavy Traffic 

Pinterest has a hover feature that when clicked it directs users directly to your site, This eliminates the amount of steps people have to take to get to your site. The other benefit is that users can pin pictures directly from your site, increasing your websites visibility.

watch

2. Longer Post Exposure

The average lifespan of a Pinterest post is three and half months,  that’s 1,600 times longer than a Facebook post. Pins last forever, meaning that it’s easier for people to search for you and easily find your latest pins. As time goes by and your pin gets shared by other users it continues to spread like wildfire. No need to re-share content and repeat your pin over and over.

3. Excellent SEO Strategy

Use keywords in your description for higher visibility and your target audience to find you easier. Continue to post with those keywords and create boards that are relevant.When a google search is made with that keyword, your pins will show up.

4. Free Marketing From Your Fans

The more your content is pinned the more visibility you gain, just like with any social media, although you don’t need to invest in content marketing, just spend time getting quality images and a good description and your pin is ready to be shared countless times. Users want to be inspired, so inspire them.

share

5. Engage Easier With Customers

Even though Pinterest is smaller than Facebook, Twitter and Instagram, it is easy to engage with people on this platform. Users are eager to share, they want to send their ideas and dreams with others, so if they like your content they will be eager to share it.

 

We’d love to hear your Pinterest strategies. Leave us a comment below!

 

ProductivitySocial MediaTechnology

Here are some of our favourite gadgets for your phone. Some keep you efficient, some keep you working late, some are juts plain fun.

 

iWalk Portable Charger 

Being out for meetings all day long or at events can drain your battery and finding a plug in, isn’t always an option. We love portable chargers. These iWalk ones are about the “size of lipstick” so easily fit into pockets and bags and you can put on your phone anywhere to give it an extra boost of life.

 

 

 

 

 

 

 

 

 

SD Card Reader

I personally use one of these a lot for SD cards from my professional camera. It’s nice to be able to snap some shots on my high quality camera and then upload them directly to my phone for Instagram photos. This card reader in particular is neat because it has others options like getting data from USB cards too.

Phone Camera Attachments

Phones cameras are getting better and better but they are also still limited. There are so many options out there, but we are checking out this kit with a bunch of different lenses. Maybe a review coming soon on it?

 

 

Phone Light Ring

Yes, these are used a lot for selfies, but even if you aren’t into selfies that much they are great for illuminating people in dark places for photos of them. And the cool remote that this one comes with allows you to get in the picture with them sometimes!

 

 

 

MarketingSEOSocial MediaTechnology

Panda Rose Consulting Joins Clutch’s Research of SEO & PPC Agencies in Canada

Every business values exposure. When companies are looking to expand their customer base, it’s very important that they find a marketing firm that can understand the intricacies of their business and target the right audience. Our clients trust that our expertise in digital marketing can help their business grow and they trust that we’ll always deliver on time. On our Clutch profile, which was created earlier this year, you can see what sets us apart as one of the best companies for your SEO, PPC, and general digital marketing needs.

Clutch is a Washington, DC-based B2B research and reviews firm. They look to connect business buyers with the best service providers worldwide, using a thorough research methodology based on client feedback in the form of unbiased and accurate reviews. To collect reviews, Clutch actually calls our former clients and interviews them about their experiences working with the Panda Rose team. We have our first review on our Clutch profile, and already the feedback we’ve received from our wonderful client Krista Rumberg has been more than we expected. Check it out:

SEo       

Because of our commitment to our clients and our expertise in SEO, Clutch named us as one of the top SEO companies in Canada. We’ve also been recognized as a top-performing firm on Clutch’s sister sites, The Manifest and Visual Objects.

The Manifest’s content includes lists of top performing companies, articles on trends within the tech industry, and helpful guides for business owners. We are included on their list of the top 50 social media marketing companies in Canada.

Visual Objects is Clutch’s newly launched site that acts as a central hub to view the portfolios of creative firms. Visual Objects features firms from a variety of industries including app development, web design, and branding. You can find Panda Rose listed on their list of the top digital marketing agencies in 2019. We’re happy to be one of the first firms featured on Visual Objects and we’re excited to see how the site evolves.

With the new year underway, we’re extremely appreciative of our clients for taking the time to speak with Clutch and reflect on their experiences working with us. To get honest and verified feedback through a third-party source is a great opportunity for Panda Rose and we look forward to seeing how much more we can grow our presence on each site until we’re considered the very best digital marketing agency in Canada!

 

We thank all of our clients and would love if you could also take a moment to leave us a review as well.

Panda Rose SEO