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job application tips

So you’re looking for a new job.  Maybe you’re just entering the work force and ready to put your fresh knowledge into action. Or maybe you just need a new start or a change in careers. It can be difficult for anyone to stand out from the crowd when you send in your application. But with these 4 tips you’ll be able to spark interest with your potential employer and possibly score an interview.

Cover letters aren’t optional

cover letter

Please don’t skim over the area to add a cover letter. Although some job posting say ‘cover letter optional’ this shouldn’t be the case in applicants minds. The chances you will be rejected almost immediately are quite high if you avoid adding a cover letter. Especially if the job posting specifically asks for one. A cover letter should show your personality. It’s your opportunity to talk yourself up without shame. Employers love to see personalized applications, it keeps you fresh in their mind and most importantly stand out from other applicants. Add why you are a good fit for the position, address the employer specifically rather than “to whom it may concern.” Let your personality shine. Tell your strengths, if you are outgoing, love learning new things, have talents that have served you well or could serve you well for the job, this is your chance to include them all.

Grammar

Grammar

If you wouldn’t want grammar mistakes in your reports to clients, college assignments, or Facebook posts then don’t allow them in your cover letter or resume. Attention to detail is included in most job descriptions. Employers want to know you are taking your time and doing your best.. Your resume is a short preview of the kind of worker you are, the effort you put into your work and the value you have for making a good impression when it matters most. Always double check your resume and fix mistakes even if it’s in the final draft stages. It’s noticeable when time and effort are put into an application.

Follow Instructions

Following instructions

Nothing is more frustrating for hiring managers when instructions are added to a job posting and they simply aren’t followed. If it asks for a short description of why you think you are a good fit for the job, add it. Say a cover letter is requested, please include a cover letter. Or maybe instead of clicking ‘apply now’ you need to send it straight to an email. If you really want the job it will make a world of difference to your employer if you can follow their instructions.

Be a Human

Be human

Well of course you’re human. Sometimes we get so caught up in making lists of things we are good at or the experience we have, we forget to be personal. If your resume is boring you, it’s probably 10 times more boring for your employer. Okay maybe not 10 times, but it will be a lot less interesting for the person reading it than it is for you. A well formatted resume is a way of adding personality rather than a blank page with a bunch of lists. It’s okay to use a template, but be sure to customize it to be your own. Don’t worry about making a lengthy resume with every single skill you obtain, but customize for the position you want. A quick tip, add where you can find examples of your work . If you’re a photographer, include your social media accounts, so they can get to know your style and you better.

It can be tough to stand out during the application process but these few things will go a long way with employers. Don’t let to the process discourage you, and definitely don’t take job rejection personally. Apply to each job seeing it as a fresh start and a new opportunity for your career.

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being productive while working from home

It’s becoming more popular for people to work from home instead, or in addition to the office. But with this freedom, comes some hurdles you may have crossed a few times or will come across as you work from the comfort of your home. It can be easy to over work, or under work when the you bring the office into your home. You don’t have distractions from coworkers stopping by your desk or clients dropping in unexpectedly, but you do have other things that can easily pull you away from your tasks. Here we’ll give you some tips that have worked for highly productive people who work from their kitchen, living room or home office.

Start Early

Alarm clock

The early bird gets the worm, and this also applies in your own home. Wake up, make a coffee and get right down to business. I find the sooner I get started in my work the less distracting other things are throughout the day. The longer you make the transition from your bed to your computer the longer it will take for your morning sluggishness to fade. Waking up early is key to being successful throughout the day and staying on track with your list of things to do.

Recreate Your Office Routine

Work from home

Without a commute to work, you have more time to get a few quick jobs done before you start work. The best thing to do to keep you on track is to create as much of an office space as possible. Work at a desk or your kitchen table instead of the couch. There you won’t have the temptation to turn on the TV. Listen to music while you work, if that’s what you do at the office. If it’s more distracting to work in complete silence turn on a TV in another room or the radio. If you like to sip on coffee or tea at work, do the same at home. I drink a lot of water at work so when I work from home I do the same, but I stay to drinking from a water bottle instead of a glass. This prevents you from leaving your computer so often and getting distracted by something else around your house.

Stay Connected

Stay connected

Keep close contact with your office, so if your coworkers need something from you they can easily reach you. The best way is to use a messaging program like Microsoft Teams or WhatsApp for the office. At Panda Rose the office is connected to Microsoft Teams so when one person works remotely you can easily contact them. It’s a great way to keep updated on whats going on in the office and still feel like a part of the team.

Keep a Schedule

Schedule

Either electronically or on paper. Keep track of your to-do list for the day. This will help you keep track of how productive you are. Actually, the busier you are the more productive you are. Once you are going it’s easy to keep going. And when you rest it’s easy to keep resting. Try to keep the downtime to a minimum and take on more tasks during the day even if they are small. It also helps make the day go by faster!

Set a Quitting Time

Quitting time

Working from home also means you can easily over work. It’s just as important to set a time that you log off as it is to take breaks from work during the day. To be the most productive during the day, take a break from screens and papers. Go for a walk, interact with other people instead of simply watching a few minutes of your favorite show. Setting a time to quit for the day ensures you are rested up for the next day. Try shutting off your computer, and closing your daily planner. Otherwise you will end up starting a task when you should be resting. Rest is just as important as work.

Enjoy Working From Home

Enjoy working from home

At the end of the day, enjoy having the freedom to work from your home. You get to drink your own coffee from your favorite mug, and wear slippers all day. You can come across just as many distractions in an office as you can at home. Learning to manage the distractions at home can be more difficult but once you get into a routine it will be just like working at the office, but better!

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Learning

Leah Learns has been in the works for a while now. What started as an office joke has grown into a fun opportunity. We finally released a new video on YouTube last week you don’t want to miss it. It’s comical, entertaining and educational all in one!

Leah is our SM (Social Media) specialist at Panda Rose, we have started a YouTube channel challenging her each week to learn something new. We have plenty of talent within our team, and community. She will be learning skills we never knew she needed to learn.

Origami

Our First Video

Last week a video was made teaching her how to open bottles without a bottle opener. It is both practical and fun! One method was placing the bottle in the heel of a shoe and forcefully banging it against a hard surface. The momentum pushes the cork out of the bottle and the shoe prevents the glass from breaking. After many swings it was surprisingly successful! The other, more risky, method was sabering. This includes a bottle of champagne (or sparkling wine) and a knife, or in our case a bayonet.  This idea here is to follow the seam of the bottle (which is the weak point of the bottle) and carry the knife in one quick swift movement up the seam and against the top of the bottle. This force will literally slice off the top of the bottle and cork. The other way to open a bottle which unexpectedly had it own difficulties was to simply twist off the cap. The trick here is to twist left, not right.

What’s Next?

In the future we will be teaching Leah a variety of skills. It’s exciting to get to know the small businesses around the community through learning small aspects of their work. You can look forward to a new video every week. Simply Subscribe to our channel so you don’t miss out and comment on the videos ideas you have for our next Leah Learns!

youtube image

We want to hear from you! Leave a comment with an idea for a new video!

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DSLR camera

Your product is ready to sell, and one of the most important aspects of selling a product is how you display it to your customers. Today I’ll give you some simple tips on how you can take amazing product photos on your own.

Eliminate Distractions

Remove any background distractions and place your object on a clean surface or in front of a clean bright wall. This gives your product all the attention it deserves. A clean background or surface keeps your products and photos looking crisp and professional.

Busy and distracting:

Crisp and clean:

Choose Your Lighting

Choose your lighting carefully, take a few seconds to find space near a window with indirect sunlight (natural light). Taking photos indoors can sometimes be tricky. If you’re under florescent lights your pictures may turn out more blue. If you are under incandescent lights, your picture will have more of an orange tint to them. Natural light gives a good balance and shows the products truest color. Steer clear of dark hallways or rooms as this will also distort your image and make it difficult to see the details and quality of your product.

Natural light:

Dark Hallway:

Incandescent:

Florescent:

Focus

Lets take your photography skills one step further now. A really simple trick that will set your pictures apart from the rest is to give your pictures a blurry background, called “bokeh.”  Bokeh  (BOH-kay) is the aesthetic quality of the blur produced in the out-of-focus parts of an image produced by a lens. If you are shooting from a DSLR camera, like I am in these images, you can change whats called the aperture. On your camera it will look like this:  f/5

Changing the number higher like f/10 will give less blur but changing the number lower to f/4 will give more blur.

This image is at f/25

while this image is at f/4.5

See how the glass is blurred drawing the eye towards the mug. This feature is great to use if you are taking pictures of multiple products but want the closest one to stand out or if you want all products in focus. This simple trick takes your photography skills to a whole new level.

Choose your camera

If you take your pictures with a phone, the new iPhone’s have a feature called “portrait mode” in your camera settings that allow you to artificially create the bokeh look. Select Android phones offer this feature as well called “live focus.” Keep in mind with a smartphone camera your outcome may not always give the same effect. The trick is to keep a steady hand when using portrait mode. Shaky hands can confuse the camera and your outcome won’t be as impressive.

iPhone portrait mode (fail): Right corner of the mug has been incorrectly blurred. Shaky hands or improper focusing may have caused this. Sometimes, certain objects confuse the camera. In this case the clear glass and liquid was difficult for the camera to properly blur out.

iPhone portrait mode (success): Steady hands, focus is directly on the mug and a different background object is in place = success!

With these simple yet effective techniques you will notice a huge improvement on your images. It’s always worth the little bit of extra time to play around with your products and camera. Taking great pictures can seem intimidating. These tips will help your pictures look clean and professional, all from the comfort of your office, home, kitchen, shop, etc.

BloggingEducationMarketingMobile AppsProductivitySecurity & PrivacyShoppingSocial MediaTechnologyUncategorized

In our office we share memes, eat cake and brainstorm… a lot. But there’s one thing we do even more of.

We use our phones, like a lot, a lot! We use them for testing apps, testing websites, social media management, communication, the list goes on. So with that said, we want to give you the inside scoop of what apps we love to use day in day out, and why they are vital to our entertainment, productivity, communication and lifestyle.

We wrote an article a few weeks back about some of our favorite phone gadgets. Some were for pleasure, others for productivity. If you missed it, you can check it out here as today’s article goes hand in hand. So between, web designers, developers, digital marketers and our CEO, these apps are the ones you need to download, like yesterday!

Let’s begin with entertainment.

Head phones

Apple Music, Spotify, and Google Play Music, we need music like we need our coffee!

Podcast can be under entertainment and productivity as there are so many different types of podcasts out there. Our top favorite podcast apps are Podcasts (Apple) and Castbox. Castbox has over  95 million volumes of content and is available for almost all devices.

A few musicians came forward in the office and shared their favorite apps. Guitar Tuna was recommended by a few as an app to tune your guitar on the go or as a back up. It is available for both Apple and Android. Tabs is an app that has thousands of guitar, bass and ukulele tabs and chords for all your favorite songs. If you are looking to take up an instrument here’s two apps that are a go-to’s for the musicians in the office.

Audible is another app that fits into productivity and entertainment. Audible is a mobile library, with loads of books you can listen to or read.

Quora is an app to share opinions, knowledge and feedback. Ask a question and get a helpful answer.

Productivity

editing

Lynda.com is a popular app for taking online courses. You can choose a topic you would like to learn, for example: photography, web design, film, finance, interior design. The list is endless. You can also choose software you would like to learn. So if you are a photographer, maybe a course that is beneficial to your business is learning how to use Photoshop. If you are looking to get into finance industry, a valuable course might be learning QuickBooks, you can learn QuickBooks for payroll, online, for a Mac, etc.

We also have a lot of photographers in the office, so photo-shop apps or editing apps came up right away. Our favorites are Lightroom and Photoshop Fix, both are easy to use and high quality.

Our office uses Microsoft Teams to communicate and share info with each other (as well as a truck load of memes) it’s a secure way to create group messages. There are so many features within the program to expand functionality: like creating different groups, include files, planners and meetings.

If you want to create logos or invitations an extremely useful app is Canva. You can create logos, Pinterest graphics, resize images to fit other social media platforms, create business cards and so much more! We use this everyday to create our graphics, and images.

Lifestyle

Family Organization

Everyone has those apps they use regularly or occasionally that just make your life so much easier. When it comes to lifestyle, the office has a variety of favorites.

Some of us are obsessed with the weather, so we’ve got you covered with choosing the best weather apps. WeatherCan and The Weather Network are our most reliable apps we would recommend to anyone and everyone.

Cozi is a popular app for family organization. You can add shopping lists, cleaning schedules and upcoming events that your family has planned. It’s the perfect app for a busy family and even busier parents.

If you are prone to migraines which some are in the office the Migraine Buddy app is the best app according to both patients and doctors. This app helps you record and identify all aspects of your migraine. For example; what triggers them, your symptoms, medications and so on.

Headspace is a meditation app that helps you let go of stress, learn to relax and get a better nights sleep. If you don’t already have this app it’s definitely a must! Everyone can use a few techniques to reduce stress and anxiety during our busy lives.

 

What are some apps that are essential for you or just plain fun? Let us know in the ‘leave a comment’ section at the bottom! We’d love to hear from you.

 

BloggingEducationMarketingProductivitySEOSocial MediaTechnologyUncategorized

pinterest

Pinterest: An app where women find recipes and DIY projects, right?

recipes

Many people see Pinterest as an app women use to find home improvement ideas or recipes, but it has far progressed from when it was first released in 2010. Marketers are using it as a platform to drive more website traffic and increase sales. Pinterest has become a major visual search engine in the past few years. So how can you use it for your business in 2019?

 

Pinterest is 80% more viral and 3x more effective at generating leads than Twitter

traffic

1. Pinterest Drives Heavy Traffic 

Pinterest has a hover feature that when clicked it directs users directly to your site, This eliminates the amount of steps people have to take to get to your site. The other benefit is that users can pin pictures directly from your site, increasing your websites visibility.

watch

2. Longer Post Exposure

The average lifespan of a Pinterest post is three and half months,  that’s 1,600 times longer than a Facebook post. Pins last forever, meaning that it’s easier for people to search for you and easily find your latest pins. As time goes by and your pin gets shared by other users it continues to spread like wildfire. No need to re-share content and repeat your pin over and over.

3. Excellent SEO Strategy

Use keywords in your description for higher visibility and your target audience to find you easier. Continue to post with those keywords and create boards that are relevant.When a google search is made with that keyword, your pins will show up.

4. Free Marketing From Your Fans

The more your content is pinned the more visibility you gain, just like with any social media, although you don’t need to invest in content marketing, just spend time getting quality images and a good description and your pin is ready to be shared countless times. Users want to be inspired, so inspire them.

share

5. Engage Easier With Customers

Even though Pinterest is smaller than Facebook, Twitter and Instagram, it is easy to engage with people on this platform. Users are eager to share, they want to send their ideas and dreams with others, so if they like your content they will be eager to share it.

 

We’d love to hear your Pinterest strategies. Leave us a comment below!

 

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screen time

Social media nowadays is more than just a social network. It is used as a tool for businesses and a way to communicate with others. Although sometimes, we can get too caught up in the scrolling world that we don’t realize how it could be affecting our well being, relationships and even work.

As a digital marketing specialist I work with various social media platforms every day. It’s my job to scroll, to build community and relationships with people. Social media is a business tool so deleting it just isn’t an option… or is it?

The answer is yes. Yes, you can delete social media and you know why? Because it’s good for you.

community

 

The average person will spend nearly two hours a day on social media.

Want to to see if you fit the average? Take a look at your Screen Time feature (if you have an iPhone.) The results will likely surprise you. You can see which categories you spend the most time on. Entertainment, productivity, social networking etc. You can also see how many notifications you get a day and how many times you pick up your device. As someone who works on social media for work, my times may be a bit above average but I want to give you a look at what my statistics look like.

Average Screen time per day: 4 hours 33 minutes

Social networking (you will be knocked off your feet here) 24 *hours* 20 minutes! (Time for a social media detox!)

Pickups: 92 per day

Notifications: 59 per day

This is a lot of phone time! Most of it is social networking.

So here’s why it’s so important to take some time away from social media, even if you use it as a business tool. And some tips to get around the business aspect of it to put your mind at ease when you step away.

 

1. Social media tends to make you focus on others more than yourself

You mindlessly scroll, coming across a picture of how your co-worker bought a new car, or that your friends went out and had sushi on Saturday night. Are these things you really need to know about? No, not really. It’s entertaining, for sure. But this tends to just make you more concerned with what others are doing with their lives, rather than what you are doing with yours. Weekends spent working towards your personal, or business goals may not be glamorous or Instagram worthy. But it’s good for you. Taking the time away from social media means that you have to go out of your way to find out about other peoples lives. Its not just information accessibly to you. So if you need to know what others are doing you will have to be intentional.

private

2. Too public

Privacy has gone out the window, that is usually when it comes to social media. Of course as a business, keeping people in the loop about new offers or features you offer is key to your account and potential leads. But are you being too public with your personal account? Or finding it draining when others are too public with their lives? This could be a sign that you need to take a step away from the screen. Realigning what is appropriate to post on social media platforms and what is private to you or your family sometimes comes from taking a step away and realizing that you can still have a good time, without having to post about it or update your Facebook status.

3. Distorted version of reality

I can tell you that many accounts you follow on Instagram or Facebook are not all they say they are. Not that they are lying to you with their words, but sometimes it can be hard to differentiate whats real and whats not in an image. You see it in magazines, on billboards, TV ads and so many more places, especially on your own device. With the apps available to literally anyone, you can’t trust what is real or not. I can make the trees in the fall look more radiant than they actually are, my skin more glowing, even make water move in a still image. False images are thrown to you left and right and sometimes it’s exhausting. Even if you don’t realize it.

photoshop

4. Live in the moment

Ever been to a wedding and can’t actually see the beautiful bride because of all the phones popping up all over the place? Cellphones have actually changed how professional photographers do their job. Some couples have asked that people put their phones in a basket because the photographer won’t be able to get beautiful pictures without arms stretched all over the isle trying to get pictures or live videos for the world to see. We have sometimes forgotten how to truly live in the moment. Taking a social media detox will make events or scenery more fulfilling for you. Try going outdoors for a hike and just breathe in the fresh air, take in the moment.

Resist the temptation to pull out your phone to document the event or share it with your friends. Do it for you.

you are here

5. Free up your time

Now that your phone doesn’t have 410 notifications (okay maybe that an exaggeration) a day from Facebook or Twitter what do you do with all your free time? You can read a book, try yoga, go for a long walk with your dog… the possibilities are endless. You may even notice your energy go up, with removing yourself from comparison and false reality.

 

Quick tips to take a break from social media if you need it for work:

  • Get a scheduling app. Apps like Buffer or Tailwind can schedule your content for you if you need to be on top of posting for your business. Put in a bit extra time to retrieve content and caption your posts. Schedule them for times that suit your audience, simple as that!
  • Only delete your personal account to cut down on time you spend endlessly scrolling on the platform. Restrict your time limits to only work hours or only to answer messages or comments. (check in once a day for only a few minutes and avoid going into the feed. Only check notifications or places that actually need your attention.)
  • Hire someone to manage your social media accounts for you, so your account is still active even if you aren’t. This will make it easier if you want to make it a routine to get unconnected with the digital world more often.

social media

Taking a digital detox (more specifically social media) has multiple benefits to your personal well being.  The world will not end if you don’t upload a picture of your food. Allow yourself to step away from time to time. It’s becoming more and more important as social media grows to set boundaries with what’s private and what’s public. Start with one day, then a weekend, and adjust accordingly. Some can go a month, while for others, a day is just as refreshing.

 

If you are looking for someone to manage social media for your business, send us an email or call us at 780-652-1190

ProductivitySocial MediaTechnology

Here are some of our favourite gadgets for your phone. Some keep you efficient, some keep you working late, some are juts plain fun.

 

iWalk Portable Charger 

Being out for meetings all day long or at events can drain your battery and finding a plug in, isn’t always an option. We love portable chargers. These iWalk ones are about the “size of lipstick” so easily fit into pockets and bags and you can put on your phone anywhere to give it an extra boost of life.

 

 

 

 

 

 

 

 

 

SD Card Reader

I personally use one of these a lot for SD cards from my professional camera. It’s nice to be able to snap some shots on my high quality camera and then upload them directly to my phone for Instagram photos. This card reader in particular is neat because it has others options like getting data from USB cards too.

Phone Camera Attachments

Phones cameras are getting better and better but they are also still limited. There are so many options out there, but we are checking out this kit with a bunch of different lenses. Maybe a review coming soon on it?

 

 

Phone Light Ring

Yes, these are used a lot for selfies, but even if you aren’t into selfies that much they are great for illuminating people in dark places for photos of them. And the cool remote that this one comes with allows you to get in the picture with them sometimes!

 

 

 

MarketingMobile AppsProductivityTechnology

Will email ever die? Is email already dead? I have no idea. With the many different answers I have found on the Internet, it appears that as a whole, we really don’t know if email is leaving anytime soon or if it is already gone. I do however, think that texting is superior to email and that there is great potential for your business in using texting over email with your potential and loyal customers. So lets take a look at what we do know. 

 

Texting has become the popular form of communication of today. People like texting because of the relaxed setting. Texting doesn’t feel like work the same way that email does. Studies have also suggested that people say things over text that they wouldn’t say in person, its an opportunity for honesty. Texts allow for causal questions and answers without hassle. That said, here are my reasons as to why you need to look into reaching your customers through texting.

 

The stress free atmosphere that texting provides will first off allow customers to feel free to ask questions! You may have given them the ability to ask questions before, but the process of emailing feels like a hassle. Yes, I know submitting an email is easy. But people want answers right then and there. Even if texting is not actually instant, people are more likely to trust that a text was sent and delivered without complication because texting is just that basic. You could use this trust concept to your company’s advantage.

 

Let’s say a customer had a quick, generic question, they could either submit an email through your company’s website as they have been your customer on a couple occasions or they could ask Google and receive multiple answers from multiple resources along with advertising from your competitors, how do you think a person would seek out the answer? I know that if it was me, I would just Google it.

 

But, if I had been your customer before and had your company’s texting number and you had made it clear that I was free to ask questions, I would totally ditch the million answers from Google to get feedback from a company I had used before and have no reason not to trust.  

 

Another benefit of giving your company’s texting number to customers is that people use texting constantly. For you this means that notifications from you could not get ignored the way emails can, you could get away with more texts than emails and it is quick! You send a text, they take a quick glance and would know what the point of the text is.

 

Will email ever die? Is email already dead? I have no idea. With the many different answers I have found on the Internet, it appears that as a whole, we really don’t know if email is leaving anytime soon or if it is already gone. I do however, think that texting is superior to email and that there is great potential for your business in using texting over email with your potential and loyal customers.

 

Texting has become the popular form of communication of today. People like texting because of the relaxed setting. Texting doesn’t feel like work the same way that email does. Studies have also suggested that people say things over text that they would never say in person. Texts allow for causal questions and answers without hassle. That said, here are my reasons as to why you need to look into reaching your customers through texting.

 

The stressless atmosphere that texting provides will first off allow for customers to feel free to ask questions! You may have given them the ability to ask questions before, but the process of submitting a question on your website takes time. Submitting an email is easy, yes I know that. But people want answers right then and there. Even if texting is not actually instant, people are more likely to trust that a text was sent and delivered without complication because texting is just that basic. You could use this trust concept to your company’s advantage.

 

Let’s say a customer had a quick, generic question, they could either submit an email through your company’s website as they have been your customer on a couple occasions or they could ask Google and receive multiple answers from multiple resources along with advertising from your competitors, how do you think a person would seek out the answer? I know that if it was me, I would just Google it.

 

But, if I had been your customer before and had your company’s texting number and you had made it clear that I was free to ask questions, I would totally ditch the million answers from Google to get feedback from a company I had used before and have no reason not to trust.  

 

Another benefit of giving your company’s texting number to customers is that people use texting constantly. For you this means that notifications from you could not get ignored the way emails can, you could get away with more texts than emails and it is quick! You send a text, they take a quick glance and would know what the point of the text is.

 

Now they could move on and not even think about the 10 seconds they took to check the text from you, or if your call to action was enticing enough they may take a minute or two longer to click the link you gave them.

 

You can text your customers your latest deals, discounts, referral information, blog links, and reminders about shipping (imagine how your affiliates would love to simply text for you.) What I am trying to say is that you can text them anything that you are currently email them. But a text is favoured by your customers because of how low-key a it is and they would feel free to answer or ask a question without overthinking. (As a professional overthinker, I know this first hand.)

 

A factor to be careful with is to know that your customers gave you your number and trusts that you won’t abuse that privilege. Text them about things they would care about, or what ever it is that they actually signed up for. If you do this correctly you will form a relationship of trust between the business and customer, this will ensure further sales.

 

I do have one concern with your company texting it’s customers; people may expect instant replies. Now unless you have someone working your texting phone 24/7 you may want to clarify. Upfront you need to explain that it is a person with many responsibilities who is replying to their important texts. Customers appreciate humans. Messaging bots do not have a good reputation when it comes to talking with customers. If your customers know they are talking to a human and not an  incompetent robot, they would commend you for that.

 

Speaking of robots, another possibility with texting your customers is that someday a bot could do it all for you. Yes I know I just said that customers prefer capable humans to  unintelligent robots. But someday actually intelligent, messaging bots will be quite able to interpret natural language and give a proper answer. The ability for your company to have a dependable messaging bot would be extremely beneficial for you and your customers.

 

When bots are smart enough to communicate back and forth with customers, I know that these messaging bots will be the only realistic way to reach customers. Until then, I think that emailing will stick around… even though texting makes so much sense.

 

What are your thoughts on being texted by companies? Would you switch your company over to texting over emailing, why or why not? I would love to hear your thoughts!

 

Tess Houcher

 

FutureProductivityTechnology

limousine

Mobile homes were an all round great idea. Most include beds, a kitchen, living room furniture, it can all be packed up for safe transfer and you can drive it along with all you that you need wherever!

The food truck is genius for restaurant chains and those who want to put their food creations on wheels. In some cases the trucks can come to requested locations and other times they pop up and give food lovers a pleasant surprise.

limousine

The limousine… need I say more?

These vehicles with extravagant features and purposes were amazing ideas. So whats next?

Apparently there has been development in mobile offices.

Now you may be thinking, ‘well that doesn’t sound very fun.’ And I would agree. Fun is not the goal, but when I got thinking about the mobile office, my trailing thoughts made me excited for such development.

Whether or not people have been developing these specific concepts or not I do not know, but these are the ideas I myself put together.

Here are my ideas

Imagine the floor of a vehicle, that looks nothing like a vehicle’s floor. The floor is a perfect rectangle that comfortably fits a table, four chairs, a coat hanger and water cooler. There are four walls. These walls are giant one-way windows that are also touch screens. There are two sliding doors, one on each of the long sides of the rectangle. And of course there would be wifi and charging stations for all the needed electronics.

You may be thinking, ‘Now that sounds dangerous.’ Not to worry friends, by the time mobile offices become a priority, all vehicles will be self driven.

What’s the point?

People would use the mobile offices for getting work done while they are still on the go. No more clocking in late for your office job.

Still not convinced?

How about mobile meetings? What if the mobile office could hold 12 chairs comfortably? A presenter could show the actual location of the proposed hotel building to the board all while everyone still has their devices on a table and notes are drawn by finger tips on the walls around them. Your designer team needs inspiration? Rent a mobile office and allow them to all get out of the office, with the ability to continue working but their surroundings are changing and influence can be pulled from anywhere! Or a mobile art class!

people at conference table

I think there is real potential for the mobile office and I hope that one day I get to use one!


I also have my own idea for the next mobile features. A vehicle with workout equipment! For now we will call it the mobile gym.

It looks very similar to the mobile office from the outside. But inside, there is gym equipment. Now, before you roll your eyes let me explain.

The mobile gym would have space efficient equipment that would be customized to the owner/renter. The touch screen would display your workout schedule, music and could also have a virtual trainer. People would use the mobile gym as they would workout as they commute.

woman weight lifting

If someone wanted to make sure that they worked out daily, they could set up a program that helped them do so. A program could make it so that their phones would only charge if they were producing power through working out. Or maybe the one way mirrors would shut off exposing the interior if no one had been working out for the last 5 minutes.

Can you even imagine?

Yes I thought about the fact that a mobile gym could look ridiculous as people can walk, run or bike to places they need to go while being fit. But running in -22 degrees is not ideal and biking to work is not a reasonable option for those with a commute that is already 20 minutes of driving outside of city limits.

There is still a lot of development needed before these ideas are put into action. But I still think it’s fun to imagine what the future of transportation will look like. Maybe our mobile homes, food trucks and limos will all hover and fly by the time we get around to adding offices and gyms.

street

Where do you see our technology in transportation taking us? I’d love to hear your thoughts and ideas.

Tess Houcher

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Mobile AppsProductivitySelf-ImprovementSocial Media

Moment app screenshot

A tracking app you need

I spend an average of about 2 hours on my phone. Some days I spend as little as an hour and one day I almost spent 4 hours on my phone. I know this because of the iOS tracking app called Moment.

Moment app screenshot

I learned about this app as I was looking through a blog on medium which was one of the many on the topic of managing your phone, not letting your phone manage you. (Sadly I cannot find the blog I originally discovered the app from as this was a many weeks ago now.)

Once set up on your phone, Moment can tell you how long you have spent on your phone after having the app for a full day. Take a screenshot of the battery usage page in your settings and the app will be able to calculate how long you spent on each opened app. Your apps will be listed most to least used.

Moment requires that your location sharing is always on and you must leave the app on in the background of your phone at all times. These two conditions are easy to follow and the results you get are worth the small obligations on your end.

Like I said earlier, on average I spend about 2 hours and 20 minutes on my phone. It was reconfirmed by that app that my most used app is messages which was no surprise to me. The app tells me that I spend about 15–30 minutes on the messages. With Pinterest in a close second place as it has become my favourite pastime app now that I only have Facebook and Instagram on my phone during the weekends. The rest of the apps I use for about 3–12 minutes each.

traditional alarm clock

As I am typing this out now I have already spent 34 minutes on my phone today. I started my day at 7:40 am and it is now 10:47 am. Today I have spent time on my phone texting my family members to get this app. I spent some time reading on my phone during breakfast. I also have been on my phone to adjust the music I listen to as I work.

When I look back on the day I spent almost 4 hours on my phone, I am taken aback. But I looked into the details and apparently 21 of those minutes were spent on the home screen of my phone, meaning I probably didn’t know my phone was on. So that was sort of a relief.

4 hours is a long time. So much could be accomplished in that time. I could start and finish a big DIY project, go places and be productive! Instead all I have to show for that time is a guilting 4 hours on my phone.

red traffic lightI say guilting because the app changes the colour of each logged day. If you spend less than 2 hours on your phone the colour is green. If you spend between 2 and 3 hours on your phone, the colour is yellow. If you spend over 3 hours on your phone then the colour for that logged day is an alerting red.

I also had my social media apps on my phone that 4 hour day so that helps explain why I went so far over my average. Tsk tsk.

doughnut with bites out of it being held by woman with painted nailsMy weekends with my social media apps are kind of like a dieter’s cheat day but for my social media. I do not ever allow the app to send me notifications during this time though. This way I can still forget about the apps. I do this to train myself not to crave the platforms and all the sugary, fattening content. This system is working for me.

As I have now had Moment for almost a month, it has given me predictions such as the possibility that I could end up using my phone for 5 years of my life at my current rate. And that on average I get about 9 hours of sleep. This is based on when I last am on my phone to when I open it again in the morning. I love how informative the app is.


Like I told you before, as I was creating this blog post, I was texting different family members to ask them to get this app. It has now been a few weeks since then and some now they have well over 7 days of data that they have shared with us.

41 year old female

Average daily time on phone: Around 4 hours.
Most used apps: Facebook, Safari, Pinterest

42 year old male

Average daily time on phone: 3 hours and 30 minutes.
Most used apps: Facebook, Candy Crush, Safari

71 year old male

Average daily time on phone: Just over 3 hours.
Most used apps: Messenger, Safari, Life 360 (a family location tracking app.)

18 year old male

Average daily time on phone: 2 hours and 50 minutes.
Most used apps: Facebook, Instagram, Safari

13 year old female

Average daily time on phone: 1 hour and 30 minutes.
Most used apps: Pinterest and Messages

13 year old female

Average daily time on phone: 2 hours and 40 minutes.
Most used apps: Messages, Instagram, Pinterest

17 year old female

Average daily time on phone: 1 hour and 50 minutes.
Most used apps: Snapchat, Messages, Instagram

As you can see, the most popular apps are all about communication, Facebook and Messages are being used the most.

open Macbook Pro with smartphone, plant, and cup of coffeeI would also like to note that the 41 year olds and up claim that they are on their phone more on the days that they are working. Meaning their phones are used for their work.

I explained to them that this experiment was just to see what the averages were, not to guilt people into using their phones less.

A couple people who I made get the app for this blog ended up making deliberate choices to shorten the amount of time they spend on their phones. Others embraced their hours spent on their phones. (One of them liked to brag about having the “high score”…😏) But most just became self aware. Which was the point.

I encourage you to try the Moment app. Not to guilt you into changing your routine or anything, but to become aware.

Tess Houcher

296 views
FutureProductivityTechnology

Each college student’s avatar is popping up in the desks around you. Most of them look like actual humans. There are a couple avatars that look alien like. The people who use those avatar types as their identities are usually artsy and can create pretty cool looking creatures. You tried making one of those but you don’t usually wear it out.

Some people display their brands on their avatar clothing. Though, this isn’t common in a classroom setting compared to social media platforms where each person is wearing their brand. This is the case as everyone collectively realizes that the classroom setting is not a place for marketing. It’s like an unspoken rule. Those who do try marketing in settings like a classroom are usually hurting their brands more than helping.

Your hour long class ends and you double check to make sure the notes were saved to your system. You decide to give your brain a break by looking through Facebook.

To look at posts on Facebook you are transported to a small, box shaped, white room. This is your profile. There is a special desk against one of the walls which you can sit at to create a post. There are pictures, posts and your shared content on another wall and your settings on the third wall. The fourth wall has a door which leads you to a hallway.

You exit the room through this door. The hallway is filled with labeled doors. Each door brings you to different group chats, Facebook groups or your feed. For now, all you want is to browse through is your feed, so you open that door and enter. As you enter, the door shrinks and puts itself in your “pocket tools” so you can access it later.

You are put in another white room but it is so big you cannot tell the exact distance between all the walls. You cannot see where the walls meet the floor or ceiling. But you haven’t taken notice of these details in years. The room is full of avatars walking around.

The avatars are the people who you follow on Facebook who are also active for the moment. Those who are active can see you too but none of you are actually interacting. If you wanted, you could talk with groups of people or an individual but once you are doing so you and those involved in the chat become invisible to everyone else.

This is because the speech between you and the other starts to show up in the old school text bubbles between you and the person you are talking to. If you are in a group setting, the speech bubbles show on the left side of your peripheral so you can still view the avatars you are talking to.

For right now you just want to take a walk and view all of the posts hovering above. These hovering posts are high enough so that no one else walking around hinders your view. The posts appear in two rows facing forward going down the never ending room. You take your time and stroll through them. You pause a few times to watch videos that catch your attention. When the video senses that you are watching it the sound will turn on and the video will start again.

After spending 10 minutes walking through Facebook you remember that you were supposed to text your girlfriend after class. You quickly grab the exit door from your pocket tools and hop back into your profile where you switch to the texting portal.

You had changed this portal’s theme months ago from the original pure white to a deep blue that has small white lights resembling stars that move around like fireflies. You figure it’s time to switch up the theme of your texting rooms again, but right now you still need to get back to your girlfriend.

You click the tile on the wall with your girlfriend’s contact which was easy to locate as it was on your most recent conversations wall. This is opposed to the wall that you have to scroll or search for contacts. You speak a quick message that turns into text before your eyes and click send. Relieved you got back to her before it had been too long since your class ended, you decide to pull out your favourite game.

Suddenly everything turns black except for the light coming in through your bedroom door. Your mom has just walked into the room so the VR glasses have switched to AR. She lets you know that your aunt and uncle have made a surprise visit for supper and you have to clean your room before they head up.

You stretch, remove your glasses, click the ON button of your Roombot, fix your hair and head down the stairs.

Tess Houcher 

196 views